How To Article

How to Add Telegram to Website: A How-To Guide [July 2023]

Román Filgueira
June 13, 2022

When it comes to customer communication, the first rule is to identify and use your audience’s messaging channel(s) of preference. With a Telegram widget for website, your Telegram contacts will be able to contact you directly from your website at all times. In this blog post, we’ll introduce you to Telegram widgets and show you how to add Telegram to website.


Telegram is a popular messaging app in multiple countries, and it keeps growing its monthly active users (MAUs) every year. Hence, there is a chance your audience is already using Telegram to chat or to engage with Telegram Channels and Telegram Bots.

What is a Telegram Widget for Website?

Telegram offers customers multiple ways to start a conversation with you. Aside from in-app search, QR codes and click-to-chat links, you can also integrate a Telegram widget into your website for visitors to reach out to you.

But, what is a Telegram widget and why should you use one? With a Telegram widget, website visitors can conveniently start a conversation with you and find answers to their inquiries in just a few clicks.

This is an image showing where to find’s Widget Telegram. With a Telegram widget, website visitors can conveniently start a conversation with you and find answers to their inquiries in just a few clicks.
Where to find’s Telegram chat widget

With, it’s as simple as clicking on the website chat icon on the bottom right corner of the website and selecting Telegram on the widget header. Aside from desktops, you can also access the widget while using your phone. Talk about convenience!

Telegram Widget for Website: Benefits

With a Telegram widget, it’s easy for Telegram users to reach out to you and continue chatting even after they exit your website. This is not the case for website chat, which requires visitors to remain on the page to send and receive messages.

A Telegram widget also provides an additional way to capture leads. A number of your website visitors are considering your product or service, so don’t miss the chance and offer them a way to immediately chat with you over Telegram.

This is an image showing three reasons to use Telegram widget for website: Encourage Telegram users to chat, capture leads and offer real-time support
Benefits of using a Telegram widget for website

Lastly, you’ll improve the quality of your support with real-time conversations. For companies without agents available 24/7, we advise using Telegram automated replies to manage response time expectations and request essential data for agent follow-up.

Now you should be familiar with the pros of having a Telegram chat widget on your website. In the next section, we’ll show you how to set up your Telegram widget using

How to Integrate Telegram on Your Website with

The process for setting up a Telegram widget is simple and can be done quickly by following these steps.

This image shows how to connect Telegram chat widget to website with
Connect the website chat widget as a channel

To get started, navigate to Settings > Growth Widgets. Then, click Add Widget and choose Telegram before clicking Create Widget.

After that, enter the website(s) where you want to add the chat widget and select the account you want to create a widget for.

This image shows how to add Telegram link in website with
Add Telegram chat to website: Select the Telegram account you want to create a widget for

You can add a pre-filled text or customize the widget’s appearance by clicking on the Advanced Settings buttons. Finally, click Generate Widget, copy the generated script and install it on your website.

If you want to connect with customers across multiple channels, an omnichannel widget can help. You can also opt to add a website chat widget to your website.

What’s next?

For businesses with more than one messaging channel, unifies website chat and messaging channels in a single widget. Hence, visitors can choose between asking their questions via website chat or a messaging channel on the widget header.

This is all you need to know about Telegram widget for website. But the possibilities don’t end there. offers multiple solutions for seamless customer experience and team management.

Do you want to market, sell and support on Telegram with the leading messaging platform? Sign up for a account today!

Further Reading

Did you find this reading interesting? If so, we suggest you check out the following Telegram articles.

Román Filgueira
Content Writer
Román Filgueira, a University of Vigo graduate holding a Bachelor's in Foreign Languages, joined the team as a Content Writer in 2021. Román offers expert insights on best practices for using messaging apps to drive business growth.
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