When respond.io was founded in 2017, we never imagined partnering with some of the biggest names in tech one day. While we’ve now enjoyed significant success, no achievement is as rewarding as the trust and recognition given by our customers and industry giants like our partners.
With that, we’re thrilled to announce that respond.io is now collaborating with TikTok to support TikTok Messaging Ads, unlocking a new way for your business to attract, convert and retain customers like never before. If you’re interested in increasing sales exponentially, this is the breakthrough you’ve been waiting for. 🚀
Attract on TikTok, Convert on Respond.io
TikTok’s massive user base is highly engaged, with 1 billion users spending more time on the platform than on Facebook and Instagram combined. It’s especially popular among Gen Z users but generations of audiences are on the app, intrigued by dance trends, viral challenges, and valuable influencer-driven content.
Savvy businesses know how to make the most of the opportunities TikTok presents. They participate in the latest viral trends to promote new products or collaborate with influencers who share authentic customer reviews to boost brand credibility and reach via social proof. By leveraging TikTok Messaging Ads, your business can tap into this vibrant ecosystem to attract new customers.
This is where respond.io comes in. Engaging TikTok content hooks curious customers, while respond.io reels them into your sales funnel. The omnichannel platform is purpose-built for sales on any popular messaging app, while our Conversation-Led Growth™ framework empowers you to capture, convert and retain customers, turning casual interest into repeat purchases.
Manage Large Volumes of Messages Easily and Customize Journeys for High-Quality Leads
TikTok’s huge user base means lots of ad clicks. Our stable and robust platform is ready to handle the influx of chats from all your connected channels with no downtime or delays, and numerous tools for effective conversation management.
Our Workflows chat automation builder and Respond AI Agent can automatically answer FAQs, qualify leads and assign only high-quality leads to human agents among others. This way, your customers get quick and relevant responses every time and you save manpower for where it's most impactful. You can even tailor specific customer journeys for leads who come from TikTok Messaging Ads.
Track TikTok Conversions and Make Data-Driven Decisions
When customers click on your TikTok Messaging Ads, they will be directed to your Messenger or WhatsApp channels to start a chat. Without the right software, this could cloud your ability to measure campaign effectiveness as you won’t know a customer’s first touch point.
Respond.io identifies conversations that originated from TikTok ads to track ad campaign engagement accurately. If your ads lead to Messenger, you can even identify the exact ad the customer clicked on. This helps you determine the ads that resonate most with your audience to allocate your budget more effectively and maximize returns on ad investment.
By leveraging actionable data found natively on TikTok and on respond.io, you can continuously optimize your marketing strategy to ensure your TikTok Messaging Ads always perform at their peak.
Nurture Leads and Customers with Drip Campaigns on Their Favorite Messaging Channels
Stay top-of-mind by sending educational or promotional messages via respond.io to nurture leads and keep customers informed about your products or services.
Whether guiding a new user through onboarding or keeping existing customers engaged with special promotions, drip campaigns on Messenger and WhatsApp make it easy to nurture relationships and drive business results by providing valuable content at just the right time.
Then, create tailored customer journeys based on individual actions or responses to your campaigns to enhance the customer experience and increase the likelihood of conversion.
What’s Next For Businesses?
The opportunity to tap into TikTok’s massive reach and potential has never been more accessible. With respond.io, you can harness this power to create meaningful customer interactions that turn ad clicks into conversions. TikTok Messaging Ads is going to be rolled out in phases, with users in Asia Pacific (APAC) gaining access first.
Here's an extra treat if you're based in Malaysia, Singapore, Indonesia, the Philippines, Thailand, Vietnam or Cambodia: Get 50% off your TikTok Messaging Ads spend for 30 days! Just click on your country to access this deal. This limited offer is first-come, first-served, so take advantage of it now.
If you have any questions, get in touch today to discover how using TikTok with respond.io can help you attract, convert and retain customers like never before.
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