WhatsApp Business Platform for High-Volume B2C Conversations
Manage WhatsApp chats, calls and campaigns at scale with a Meta Premier Partner
Respond.io WhatsApp Capabilities
- Unify multiple WhatsApp accounts, numbers and other channels in one centralized inbox for multiple users
- Manage WhatsApp chats, calls and ad inquiries in one place
- Capture leads from click-to-WhatsApp ads, QR codes, chat widgets and more, then track their progress through the customer journey
- Set up AI Agents to answer FAQs, qualify leads, route enquiries, recommend products and more
- Optimize click-to-WhatsApp ad targeting with Meta Conversions API (CAPI) by sending conversion signals back to Meta
- Send WhatsApp bulk messages to broadcast promotions, reminders and CSAT surveys
- Integrate WhatsApp with CRMs or systems like HubSpot, Salesforce, Pipedrive, Odoo, Zoho and Shopify
Why use respond.io for WhatsApp Business
Respond.io is built for mid-market B2C businesses that drive revenue from high-volume WhatsApp conversations. If you manage under 500 conversations monthly, a single-channel tool is sufficient; above that, conversations without automated routing sit unassigned and leads go cold before anyone replies.
- Meta Premier Partner and WhatsApp Business Solution Provider (BSP)
- No setup fees or markups; pay only what Meta charges
- Full visibility into customer conversations and agent performance
- Enterprise-grade with 99.999% uptime, ISO 27001, GDPR compliance and role-based access controls
FAQs about WhatsApp Business Platform integration
Is respond.io a WhatsApp Business Solution Provider (BSP)?
Yes. Respond.io is a WhatsApp Business Solution Provider that connects directly to the WhatsApp Business Platform. As a Meta Premier Partner, respond.io also gets early access to new features like the WhatsApp Business Calling API ahead of general releases, as well as direct support from Meta to resolve issues.
Is respond.io just a shared inbox with a WhatsApp connector?
No. Respond.io includes a centralized inbox, but the WhatsApp integration also enables routing, AI Agent usage, workflow automation, lifecycle tracking, CRM sync and Meta Conversions API ad optimization. These are capabilities a shared inbox on its own doesn't have. The inbox is one layer of the platform, not the whole of it.
How much does WhatsApp API actually cost to use?
WhatsApp API pricing is based on Meta's conversation-based rates, which vary by message category β marketing, utility, authentication and service β plus the fee of your chosen Business Solution Provider (BSP). Respond.io does not add markups or setup fees on top of Meta's rates: you pay Meta's official per-category fees and your respond.io subscription plan, nothing more.
Rates also vary by destination country. Use the WhatsApp Pricing Calculator to estimate cost by country and message category, and see the respond.io pricing page for subscription plan details.
Can we migrate an existing WhatsApp number from another BSP to respond.io?
Yes. Your number moves over with display name, quality rating, messaging limits and approved templates intact, with no downtime and no renewed customer opt-ins required. Before migrating, back up your chat history if you're coming off the WhatsApp Business App. You'll need access to the same Meta Business Manager (BM) account already linked to your current BSP β respond.io connects to that BM during setup, so there's no need to move the number to a different one first. You'll enter the specific number you're migrating during setup; respond.io doesn't select it for you.
Can AI Agents fully handle WhatsApp conversations without a human agent?
Yes. Respond.io AI Agents can qualify leads, answer FAQs, book appointments and close out conversations end-to-end over WhatsApp with no human involvement required. A human agent can still join or take over the same thread mid-chat at any point β it's an optional escalation path, not a separate tool or handoff process. Respond.io is built for human and AI agents working the same inbox together, not for AI-only automation with no escalation path.
Can I make and receive WhatsApp calls through respond.io?
Yes. WhatsApp Business API supports calling, and respond.io connects it directly into the same inbox as chats. Human agents see incoming calls, can pick up, transfer, and get automatic recordings and transcripts; AI Agents can also answer and handle calls using the same logic they use for chats. Calls and chats live in the same thread, so agents aren't switching between apps to handle the same conversation.