ActiveCampaign for Reaching B2C Marketing Lists on Messaging Apps
Sync contacts, deals and notes between ActiveCampaign and respond.io through Zapier
Respond.io ActiveCampaign capabilities
- Add new respond.io contacts to ActiveCampaign automatically, or update the matching contact if they already exist
- Create or update respond.io contacts when they’re added to an ActiveCampaign list, so agents can start conversations on their preferred messaging app
- Add a comment to the relevant respond.io conversation whenever an ActiveCampaign deal is created or updated
- Add a comment to the contact’s respond.io conversation when a note is added to them in ActiveCampaign
- Start from ready-made Zapier templates instead of building Zaps from scratch
Why use respond.io for ActiveCampaign
Respond.io is built for mid-market B2C businesses that run marketing in ActiveCampaign and want to reach their lists on messaging apps. The ready-made templates move contacts both ways, but deal and note updates only flow into respond.io as comments. If you need conversation outcomes written back to ActiveCampaign, the templates don’t cover that, so agents will need to log it there themselves.
- Contacts added to an ActiveCampaign list arrive in respond.io, ready for agents to reach on their preferred messaging app
- Agents see deal updates and ActiveCampaign notes inside the conversation, without switching tabs
- New chat leads flow into ActiveCampaign automatically, alongside the rest of your marketing contacts
- Enterprise-grade reliability with 99.999% uptime, ISO 27001, GDPR compliance and role-based access controls
FAQs about ActiveCampaign integration
Do I need a Zapier account to connect ActiveCampaign?
Yes. The ActiveCampaign integration runs through Zapier, so both respond.io and ActiveCampaign need to be connected to your Zapier account. From there, you turn on the ready-made templates for contact sync, deal comments and note comments.
Which ActiveCampaign contacts get added to respond.io?
Contacts you add to an ActiveCampaign list. When a contact joins a list, the Zapier template creates them in respond.io, or updates their profile if they already exist, so agents can start a conversation with them there.
Do new respond.io contacts get added to ActiveCampaign?
Yes. When a contact is created in respond.io, the Zapier template creates a matching contact in ActiveCampaign, or updates the existing one if they’re already there. Leads who first reach you by chat end up in ActiveCampaign alongside the rest of your marketing contacts.