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WhatsApp Green Tick: How to Verify WhatsApp Business Account [December 2023]

Gabriella
April 20, 2023
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Want to get the coveted WhatsApp green tick? This article covers everything you need to know about how to verify WhatsApp Business Account or how to get green tick on WhatsApp. We’ll start by going over what a WhatsApp green tick is, along with its benefits for businesses. Then, leveraging our firsthand experience and insights gained from serving numerous customers, we’ll go over how to become an Official Business Account and some best practices you can apply.

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What is a WhatsApp Green Tick?

WhatsApp green tick is a badge that is designed to help WhatsApp users distinguish between an authentic brand account and a fake account. It indicates that the business account is verified by WhatsApp and that it belongs to the brand it claims to be.

This badge is especially important for popular brands that are susceptible to getting their account impersonated. WhatsApp is very particular about which businesses get this green tick. Hence, they typically grant it to notable brands like Adidas, Coca-Cola and more.

Do you have questions like how to verify whatsapp business account blue tick? or what is green tick in whatsapp? We'll answer them for you. A verified WhatsApp Business Account comes with a green tick on whatsapp. The WhatsApp green tick is a badge that is designed to help WhatsApp users distinguish between an authentic brand account and a fake account. It indicates that the business account is verified by WhatsApp and that it belongs to the brand it claims to be. This badge is especially important for popular brands that are susceptible to getting their account impersonated. WhatsApp is very particular about which businesses get this green tick. Hence, they typically grant it to notable brands like Adidas, Coca-Cola and more. If you wondering how to get green tick on whatsapp business, the only way to get the green tick is through an API account. Businesses with the business app can’t apply for it.
Difference between WhatsApp Official Business Account and regular business account

By default, all WhatsApp accounts using the Business App and API are business accounts. Only businesses that use WhatsApp API, also known as WhatsApp Business Platform, can apply for a green tick. Once the business account is verified and gets the green tick, it will be an Official Business Account.

While getting the green tick doesn’t come with any extra features, there are many other benefits to it.

Why You Should Get the WhatsApp Green Tick

Having a WhatsApp Official Business Account adds credibility to your business. Since the green tick shows authenticity and notability, it helps your business stand out and puts you one step above competitors who are not verified.

Customers will also know that your business is established enough to get the green tick. As a result, you’ll get more engagement and fewer negative reactions like getting reported and blocked because customers know who is messaging them.

This image shows the benefit of getting a green tick in whatsapp aka whatsapp verification green tick. Having a WhatsApp Official Business Account adds credibility to your business. Since the green tick shows authenticity and notability, it helps your business stand out and puts you one step above competitors who are not verified. Customers will also know that your business is established enough to get the green tick. As a result, you’ll get more engagement and fewer negative reactions like getting reported and blocked because customers know who is messaging them. Besides getting a green tick, Official Business Accounts will display the business name on chat thread headers, chat list and business profile instead of just the phone number you would see when messaging a regular business account. WhatsApp users don’t have to save your phone number to see your business name. This makes Official Business Accounts stand out from regular business accounts and lets WhatsApp users know that they are reaching the right business account.
Green tick WhatsApp: Benefits of WhatsApp green tick

Besides getting a green tick, Official Business Accounts will display the business name on chat thread headers, chat list and business profile instead of just the phone number you would see when messaging a regular business account.

WhatsApp users don’t have to save your phone number to see your business name. This makes Official Business Accounts stand out from regular business accounts and lets WhatsApp users know that they are reaching the right business account.

This is an example of what whatsapp green tick verification looks like on chat thread headers, chat list and business profile. You can apply for whatsapp green tick free. Read this blog for more info on how to verify whatsapp account with green tick or how to verify business account on whatsapp.
WhatsApp Business verification green tick: Official Business Account profile, chat header and chat list

However, beginning October 2022, all businesses that have verified their Meta Business Manager will have their business name visible in the chat thread headers, chat list and business profile.

While the effort of verifying their Meta Business Manager before applying for the green tick will not go to waste, getting the green tick is an added benefit as it indicates that your business is well known.

How to Verify a WhatsApp Business Account

Now that you understand the basics of getting a green tick, let’s look at the requirements and special tips to get a green tick. Then, we’ll show you the two methods to apply for it and go over some best practices to follow after applying for the green tick.

WhatsApp Green Tick Eligibility Criteria

Besides having to abide by WhatsApp’s Business and Commerce Policies to get the green tick, businesses need to ensure that:

Meta refers to a notable business as a business that represents a well-known and frequently searched brand or entity. To increase the likelihood of becoming an Official Business Account, businesses need 3-5 media coverage links from news articles or magazines.

This image shows the requirements to get whatsapp business account green tick. Besides having to abide by WhatsApp’s Business and Commerce Policies to get the green tick, businesses need to ensure that: The account is a WhatsApp API Account You’ve verified your business on Meta Business Manager You’ve enabled 2-step verification Your business is notable Meta refers to a notable business as a business that represents a well-known and frequently searched brand or entity. Hence, you can increase the likelihood of becoming an Official Business Account by having 3-5 media coverage links from news articles or magazines. Keep in mind that Meta does not consider paid or promotional content as sources for review.
How to get WhatsApp Business green tick

The media links must cover the business and the business name in the coverage must match the WhatsApp Business display name and Meta Business Suite business name. Note that Meta does not consider paid or promotional content as sources for review.

In addition to media links, Meta also searches for the brand on Google, so having a Google Business Profile is highly recommended. The number of Facebook followers can also be a factor in demonstrating the relevance of the business.

While meeting all the requirements sounds simple, there's no guarantee that your WhatsApp Business account will get verified. That said, let's look at how to apply for WhatsApp Business verification.

How to Verify a WhatsApp Business Account: WhatsApp Manager

Applying for the green tick on WhatsApp Manager is free, easy and straightforward. Any businesses using WhatsApp Business API or WhatsApp Cloud API can verify their WhatsApp Business account by themselves. Follow the steps below to start.

1. Go to WhatsApp Manager and select the phone number you want to request for an Official Business Account under the Overview section.

how to verify a whatsapp business account? On your WhatsApp Manager, Select the phone number you want to request for an Official Business Account
Select the phone number you want to request for an Official Business Account

2. Turn on 2-step verification for this phone number to apply for an Official Business Account if you haven’t enabled it before applying for the green tick.

how to get a green tick on whatsapp? Turn on 2-step verification for this phone number to apply for an Official Business Account if you haven’t enabled it before applying for the green tick.
Turn on 2-step verification

3. Fill in your business details and click on the Submit Request button. Note that the Submit Request button will be grayed out if your business does not meet Meta’s green tick requirements.

how to get green tick in whatsapp? Fill in your business details and click on the Submit Request button. Note that the Submit Request button will be grayed out if your business does not meet Meta’s green tick requirements.
Fill in your business details and click on the Submit Request button

4. Provide the required information. You have to provide information like the reason for requesting a green tick and up to 5 supporting links to show that the business is notable.

When providing the reason for requesting the green tick, include a brief explanation of your company and its position in the market to justify your green tick application. Once you’ve provided all the required information, click Submit.

how to verify your whatsapp business account? Provide the required information. You have to provide information like the reason for requesting a green tick and up to 5 supporting links to show that the business is notable. Then click Submit.
Provide the required information for WhatsApp Business verification

That’s all you have to do if you apply through your WhatsApp Manager. Another way to apply for a green tick is through WhatsApp Partners, also known as Business Solution Providers (BSPs). Let’s look at the method below.

How to Verify a WhatsApp Business Account: BSPs

If you’re currently using WhatsApp Business API or On-premises API, you can get help with the application from your BSPs. However, BSPs usually charge businesses for this.

The WhatsApp Business verification process will differ depending on which WhatsApp Partner you sign up with, so it’s best if you contact your BSP directly to get details of the application process and application fees.

how to get green tick on whatsapp business account? If you’re currently using WhatsApp Business API or On-premises API, you can get help with the application from your BSPs. However, BSPs usually charge businesses for this. The WhatsApp Business verification process will differ depending on which WhatsApp Partner you sign up with, so it’s best if you contact your BSP directly to get details of the application process and application fees.
How to verify my WhatsApp business account through BSPs: What you should know

Regardless, we’ve researched and compiled the most common things you need to do and prepare before getting help from your BSP. Here’s what you need:

  • Screenshot showing your verified Meta Business Manager status
  • Business website address
  • Facebook Page URL
  • Business name in languages other than English (if any)
  • Facebook ID
  • WhatsApp phone number
Verify my whatsapp business account through a BSP: Depending on your BSP, they’ll either apply for an Official Business Account on your behalf or guide you on how to do it yourself via their respective dashboards. If they apply on your behalf, the whole process from application to approval will take up to 3 weeks.
How to verify WhatsApp business account with green tick: BSPs

Depending on your BSP, they’ll either apply for an Official Business Account on your behalf or guide you on how to do it yourself via their respective dashboards. If they apply on your behalf, the whole process from application to approval will take up to 3 weeks.

Best Practices: What Can You Do After Applying for the Green Tick

If you apply for a green tick by yourself, it typically takes about 2-4 business days to know if your application is successful. If it gets rejected, you can reapply for green tick verification after 30 days. However, Meta encourages businesses to take time to build the business's presence in news articles before reapplying.

Contrary to popular belief, having a verified Facebook Page or Instagram profile does not mean you will get verified on WhatsApp.

If your primary goal in obtaining the green tick is to help customers easily identify your authentic WhatsApp account, there are alternative methods to associate your WhatsApp account with your business aside from the green tick.

For instance, adding a WhatsApp widget on your website and a WhatsApp link on your Instagram profile and Facebook Page can be effective ways to direct customers to your authentic WhatsApp account.

green tick mark whatsapp best practices after applying for the green tick: If you apply for a green tick by yourself, it typically takes about 2-4 business days for you to know if your application is successful. If it gets rejected, you can reapply for green tick verification after 30 days. However, Meta encourages businesses to take time to build the business's presence in news articles before reapplying. Contrary to popular belief, having a verified Facebook Page or Instagram profile does not mean you will get verified on WhatsApp. But there are a few other ways you can associate your WhatsApp account with your business.  For instance, you can add a WhatsApp Widget on your website and a WhatsApp link on your Instagram profile and Facebook Page to help customers reach your authentic WhatsApp account easily. If you’re currently using the WhatsApp Business App and would like to upgrade to WhatsApp API to apply for the green tick, create your WhatsApp API account through a BSP or directly from Meta and connect it to respond.io.  By connecting your API to respond.io, you can use WhatsApp business with multiple users and connect your WhatsApp CRM to conduct marketing, sales, support and more from one platform. Now that we’ve shown you everything you need to know, we hope you can apply and get the green tick in no time!
WhatsApp verify business account: What you can do after applying for the green tick

If you’re currently using the WhatsApp Business App and would like to upgrade to WhatsApp API to apply for the green tick, get the WhatsApp API from respond.io. Respond.io is a BSP that provides an AI-powered customer conversation management software for all your messaging needs.

This means you can get instant API access, fully manage your WhatsApp API accounts and use WhatsApp Business with multiple users. You can even connect your WhatsApp CRM to conduct marketingsales, support and more from one platform.

Best of all, the company is a badged Meta Business Partner, vetted and recognized by Meta for its expertise. Now that we’ve shown you everything you need to know, we hope you can apply and get the green tick in no time!

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Further Reading

If you're interested in more information about WhatsApp for Business, check out these articles:

Gabriella
Content Writer
Gabriella is a Content Writer at respond.io, specializing as the team’s go-to authority for WhatsApp since 2022. Her profound knowledge of messaging apps, the SaaS industry and customer behavior makes her articles indispensable guides for tech-savvy businesses.
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