1. หน้าแรก 
  2. > บล็อก 
  3. > Practical Guide

Best AI Sales Agents: The Top 10 Tools That Will Actually Work for You

Gabriella

·

11 min read
Best AI Sales Agents: The Top 10 Tools That Will Actually Work for You

TL;DR - What are the best AI sales agents?

  • AI sales agents are intelligent systems that automate your sales conversations, qualify your leads and support you throughout your sales cycle.

  • The best types of AI sales agents include omnichannel messaging agents, outbound automation agents and prospecting intelligence agents.

  • For best results, use respond.io to get a full-cycle, omnichannel AI sales agent that can handle conversations from your first moment of contact up through to conversion.

The best AI sales agents can be hard to find, with every tool out there being hyped up as a revolutionary tool. The thing is that most of these tools promise you the world only to fall apart the very second you start using them. But you don’t want that. You want consistency and most importantly, tools that deliver.

In this guide, you’ll learn about the AI sales agents that actually work in practice.

What is an AI sales agent?

An AI sales agent is software that uses natural language processing and automation to handle parts of the sales process for you. The tools involved can carry on conversations, answer questions (accurately) and collect information in real time.

The best way to think about AI agents for sales is to consider them your digital assistants. They never get tired and they never miss a message.

So your team can move faster and keep the quality of your work high.

How AI sales agents work

AI sales agents rely on large language models (LLMs), which interpret messages, understand intent and produce natural responses. They connect with your CRM and messaging platforms in order to pull data, update records and guide your buyers based on your content.

Some of them will even operate across channels like WhatsApp and Instagram. Others will focus on outbound outreach or researching leads. Most of these tools are plug-and-play. You can start using them without having to get help from a developer.

AI or scripted chatbot?

So… what’s the difference between this and a chatbot? The biggest difference is that a chatbot is typically used in if-this-then-that scenarios. Any question from a customer has to be one that’s plugged into the system already.

If a customer asks a question outside of the expected parameters, the chatbot breaks.

AI sales agents, in contrast, will respond based on the intention of the question. They can handle messy human language and respond to new situations with accuracy. With the sales agent, you’ll get smoother conversations and way fewer dead ends.

The tasks an AI agent can perform

Here’s what your AI sales agent can do, in general:

  • Qualify leads

  • Ask screening questions

  • Capture missing details

  • Route conversations to the right team

  • Send follow-ups

  • Continue workflows based on timing or triggers

  • Update CRM records

  • Detect sentiment

  • Escalate high-intent buyers

Some of these agents can even write personalized messages or get some early-stage research on your prospects.

Types of AI sales agents

AI sales agents fit into different categories, based on which part of the sales process they automate. The main categories include:

AI-powered omnichannel sales agents

These agents handle conversations across channels like WhatsApp, Instagram, Messenger, VoIP and web chat. They’ll qualify leads, route conversations, follow up and hand off prospects across the sales cycle.

These are essentially the unified layer that connects your messaging apps, teams and systems. This makes the omnichannel sales agent ideal for businesses that work in real-time conversations.

AI SDR & outbound automation agents

These tools focus on top-of-funnel tasks like outreach, cold messaging, sequencing and follow-ups. They automate SDR-level workflows so your reps will spend less time prospecting and more time closing deals.

You’ll often see these agents working with leaner teams that want predictable pipelines without having to hire more SDRs.

AI prospecting intelligence agents

These tools support your lead research, enrichment, personalization and identifying your high-intent buyers. They’ll help your sales team target prospects more accurately, using better data.

These agents are especially useful for B2B teams that want to scale personalization without having to spend hours researching every prospect.

Turn customer conversations into business growth with respond.io. ✨

Manage calls, chats and emails in one place!

Key factors to consider when choosing an AI sales agent

Now, how do you figure out how to silence the noise and find the right AI sales agent for you?

Start with your workflow.

  • If you’re having conversations virtually everywhere, you’ll need an omnichannel agent.

  • If you’re working primarily on top-of-funnel outreach, you probably want an AI SDR tool.

Next, you’ll want to consider how sophisticated the AI tool is and whether you need a high level of sophistication (because it might cost more).

You must go into this search with the long term in mind as well. Will this tool scale with your company? Is it going to be reliable months down the road? And does the AI sales agent cover the entire lifecycle?

Also, always look for ease of use. You and your team are not going to adopt a tool you can’t even figure out how to work with.

The best tools will allow the most non-techie teams to build automations without needing to write code.

So make sure you ask what kinds of guardrails your tool will have and at what point the sales agent hands off to your human team.

Finally, check out how well the tool integrates with your CRM, messaging platforms and data sources.

A good AI agent is only as strong as the information it has access to.

The top 10 AI sales agents on the market today, by category

Tool

Category

Best For

Key Strengths

Limitations

Mid-tier Price

Respond.io

AI-powered omnichannel sales agents

Teams needing full-cycle messaging automation across WhatsApp, IG, Messenger, SMS, calls, and emails

True omnichannel inbox, AI qualification/routing, deep CRM/workflow integrations, human handoff

More robust than needed for very small teams

$199/mo

Kommo

AI-powered omnichannel sales agents

Small–mid teams wanting CRM + messaging in one place

Built-in CRM, easy automations, strong WhatsApp focus

Fewer advanced AI features; limited enterprise customization

$25/user/mo with a 6-month minimum subscription period

Wati

AI-powered omnichannel sales agents

WhatsApp-heavy inbound/outbound workflows

WhatsApp-first automations, templates, broadcasts

Only supports WhatsApp, Instagram and FB

$99/mo + WhatsApp API fees

SleekFlow

AI-powered omnichannel sales agents

Retail, DTC and eCommerce teams wanting chat + payments

Payment links, checkout flows, strong IG features

AI is lighter than respond.io; more commerce-specific

$399/mo

Ava by Artisan

AI SDR & outbound automation agents

Teams wanting a fully autonomous SDR that sequences + books meetings

Human-like outreach, automated sequencing and booking meetings

Best for clean ICPs; not ideal for complex enterprise deals

Custom pricing only. Users must contact sales. 

SalesCloser.ai

AI SDR & outbound automation agents

Teams needing follow-up consistency + scheduling automation

Excellent follow-up automation, CRM integrations

Not a full SDR replacement; basic personalization

Custom pricing only. Users must contact sales. 

Lindy

AI SDR & outbound automation agents

Teams needing help writing emails, messages and repetitive tasks

Versatile, natural writing and wide integrations

Not specialized in sales; depends on prompt clarity

$199/mo

Clay

AI prospecting intelligence agents


Teams needing hyper-personalized outreach + enrichment

Deep data enrichment, advanced personalization and custom automations

Steeper learning curve; requires API keys

$349/mo

Regie.ai

AI prospecting intelligence agents


Teams wanting AI-built outbound sequences and tested messaging

Great AI copy, sequence building, A/B testing

Less flexible than Clay; outbound-only focus

AI agents start at $35k per year.

Cognism

AI prospecting intelligence agents


B2B revenue teams needing compliant, verified contact data

High-accuracy data, strong compliance and intent signals

More expensive; best for larger teams

Custom pricing

Category 1: AI-powered omnichannel sales agents

1. Respond.io (best overall)

Respond.io is an AI-powered omnichannel messaging platform designed to manage customer conversations across multiple channels. It also automates lead qualification, routing and the follow-up process.

Best for

Scaling B2C teams looking for a full-cycle AI sales agent that can handle messaging on every channel, including support emails and calls.

Customer sentiment

Customers praise respond.io for the reliability, real-time omnichannel routing and powerful automation builder. Users love how easy it is to unify WhatsApp, Instagram, Messenger and SMS conversations in one place.

  • G2 rating: 4.8/5 (401 ratings)

  • Capterra rating: 4.7/5 (46 ratings)

Pros
  • True omnichannel management, with messaging, emails, and calls with a single inbox

  • AI agent that qualifies, routes and follows up

  • Deep CRM and workflow integrations

  • Human handoff and team collaboration are built in

  • Robust reporting and analytics that give sales leaders high-quality visibility

  • Rock-solid stability across WhatsApp, Instagram, Messenger, SMS and more

Cons
  • More robust than you might need for a very small team

Pricing

Paid plans start around $99 per month, with mid-tier pricing at $199/mo.

2. Kommo

Kommo, formerly known as amoCRM, helps automate sales conversations. It’s designed to help both small and mid-sized teams manage customer interactions across multiple channels while maintaining a strong CRM focus.

Best for

Small to mid-sized teams that want a CRM built around instant messaging channels.

Customer sentiment & platform rating

Users like how simple the interface is and the WhatsApp-centric workflow. Many also appreciate that the CRM tools and automations live in one place.

  • G2 rating: 3.8/5 (35 ratings)

  • Capterra rating: 4.3/5(165 ratings)

Pros
  • CRM plus messaging under one roof

  • Easy-to-use automations

  • Strong WhatsApp support

Cons
  • You’ll get fewer advanced AI capabilities

  • There’s limited customization for larger teams

  • Outdated UI

Pricing

Their starting plans start at $15 per month under the 6 month minimum plan. Their mid-tier plans start around $25 per user per month.

3. Wati

Wati is a messaging platform that focuses specifically on Meta messaging automation. It helps teams manage sales workflows, automate templates and handle inbound/outbound messages on WhatsApp, Instagram and Facebook.

Best for

Users relying heavily on WhatsApp for inbound and outbound sales.

Customer sentiment

Customers love how reliable the WhatsApp automation is, as well as the options for templates. Teams love the broadcast tools and how easy the platform is to set up.

  • G2 rating: 4.6/5 (425 ratings)

  • Capterra rating: 4.6/5(185 ratings)

Pros
  • WhatsApp-first platform

  • Easy broadcast and notification workflows

  • Affordable pricing for growing teams

Cons
  • Not a full omnichannel solution

  • AI capabilities are improving, but as of now, they’re still pretty basic

  • Markup on WhatsApp API fees

Pricing

Wati starts around $49 per month, plus the WhatsApp API fees you’ll pay. Their mid-tier plans start at $99 per month.

4. Sleekflow

SleekFlow tailors its messaging platform for eCommerce businesses that need to manage customer chats and payment workflows. It integrates with popular messaging channels and provides payment links and checkout features directly within the chat space.

Best for

Sleekflow is ideal for teams that want commerce-focused messaging with payment workflows built right in.

Customer sentiment

Users love the payment links, checkout options and strong Instagram features.

  • G2 rating: 4.6/5 (193 ratings)

  • Capterra rating: 4.5/5(4 ratings)

Pros
  • Payment and checkout tools are built right into the chat

  • Supports most instant messaging channels

  • You get good omnichannel support

  • You’ll have a nice interface for commerce teams

Cons
  • AI tools are lighter than respond.io

  • The platform lags and has frequent downtime

Pricing

Sleekflow has a free plan, and the mid-tier plan is $399 per month.

Category 2: AI SDR & outbound automation tools

5. Ava by Artisan

Ava by Artisan is an AI sales development representative (SDR) that runs outreach sequences and qualifies leads autonomously. It also books meetings as yet another way of replacing the manual tasks of SDRs.

Best for

B2B teams that want a fully autonomous SDR that can run outreach sequences on its own.

Customer sentiment

Users say that Ava feels more human than most SDR bots. They like the hands-off sequencing and the fact that Ava can automatically generate a meeting.

  • G2 rating: 3.7/5 (15 ratings)

  • Capterra rating: not publicly available

Pros
  • Ava is considered one of the most advanced AI SDRs

  • Autonomously runs outreach on email and LinkedIn

  • Books meetings and nurtures leads

Cons
  • Ava works best in clean ICP environments

  • It’s not ideal for complex, multi-stakeholder deals

Pricing

Ava offers custom pricing only. Users must contact sales.

6. Sales Closer AI

SalesCloser AI is an agent that is designed to automate repetitive tasks like follow-ups. It integrates easily with CRMs.

Best for

SalesCloser.ai is best for teams that want to handle repetitive follow-ups and get regular meeting confirmations.

Customer sentiment

Users love how this platform frees up reps, so they’re not chasing replies and scheduling details.

  • G2 rating: 4/5 (2 ratings)

  • Capterra rating: not publicly available

Pros
  • Great for follow-up automation

  • Fast “instant lead response” workflows where you can call new inbound leads quickly, then booking a meeting if qualified

  • Integrates easily with CRMs via Zapier, like Salesforce and HubSpot

Cons
  • Not a full SDR replacement

  • Personalization is quite basic when compared to competitors

Pricing

SalesCloser.ai offers custom pricing only. Users must contact sales.

7. Lindy

Lindy is an AI agent designed to handle inbound lead qualification and follow-ups through natural, conversational interactions, integrating with your CRM to route and schedule qualified prospects automatically.

Best for

Lindy is great for teams that want an AI assistant to write emails, generate messages and automate repetitive tasks.

Customer sentiment

Users like the natural writing style and broad range of automations.

  • G2 rating: 4.9/5 (170 ratings)

  • Capterra rating: 3.5/5 (2 ratings)

Pros
  • Versatile assistant because it can handle voice, email, and workflow automation across sales, support, and internal tasks while integrating with your existing tools and CRM.

  • Good for writing and operations because Lindy can draft and personalize emails, summaries, and follow-ups while also automating operational workflows like lead routing, scheduling, CRM updates, and internal task coordination.

  • Connects to many systems CRM (i.e., Salesforce), email, Notion and over 4,000 other direct integrations

Cons
  • Not specialized in sales

  • Needs clear prompts and instructions

Pricing

Lindy has a free tier and then their mid-tier pricing is $199/month.

Category 3: AI prospecting intelligence tools

8. Clay

Clay is a data-enrichment and workflow automation platform that pulls from hundreds of data sources to help teams build highly targeted lists, personalize outreach at scale, and trigger actions across their sales and go-to-market stack.

Best for

B2B teams that need hyper-personalized outreach at scale.

Customer sentiment

Customers love Clay for its deep enrichment and personalization capabilities. They rave about the automations.

  • G2 rating: 4.8/5 (178 ratings)

  • Capterra rating: not publicly available

Pros
  • Powerful data enrichment from real-time firmographic, technographic, intent and contact data from hundreds of sources

  • Custom automations for lead sourcing, enrichment, scoring and routing workflows to keep go-to-market data fresh and actionable.

  • Great for highly personalized outreach at scale by enriching prospects with real-time context and generating tailored messaging.

Cons
  • This system can feel complex for beginners

  • It requires API keys for some data sources

Pricing

Clay offers a free tier and then plans begin at $149 per month. Mid-tier pricing is $349 per month.

9. Regie.ai

Regie.ai is an AI-powered sales content and orchestration platform that helps teams generate, test, and optimize outbound messaging across email and sales sequences.

Best for

B2B teams that want AI to generate sales copy and build outbound sequences.

Customer sentiment

Users appreciate the quality of the emails and the built-in testing tools.

  • G2 rating: 4.4/5 (337 ratings)

  • Capterra rating: 4/5 (13 ratings)

Pros
  • AI-powered message generation

  • Great for full sequence creation

  • Easy A/B testing for messaging

Cons
  • Less flexible than Clay

  • Limited to teams only looking for outbound help

Pricing

Regie.ai starts at around $35k per year.

10. Cognism

Cognism is a B2B sales intelligence platform that provides high-quality contact and company data to help revenue teams identify, target, and connect with the right buyers.

Best for

Teams that want compliant B2B contact data and intent signals.

Customer sentiment

Customers like how accurate the phone numbers and intent data are. Many say this platform cuts down on wasted time.

  • G2 rating: 4.5/5 (1232 ratings)

  • Capterra rating: 4.7/5 (244 ratings)

Pros
  • High-quality contact data that typically doesn’t bounce when it comes to emails

  • Insights into customer intent

  • Strong GDPR compliance

Cons
  • More expensive than other tools

  • Works best for larger B2B teams

Pricing

Cognism offers customer pricing only. You’ll need to call to discuss your data volume.

Verdict: Which AI sales agent is best?

There's no one-size-fits-all AI sales agent & different tools fit different needs.

If you’re running conversations across WhatsApp, Instagram, Messenger, or SMS, you should use an omnichannel agent like respond.io. The platform handles everything in one place.

But if you’re focused mainly on top-of-funnel outreach, sequencing, or just automated follow-ups, you might be better off with an AI SDR tool like Ava or SalesCloser.ai. They’re built specifically for outbound activities.

If your biggest bottleneck is researching leads or scaling personalization, prospecting intelligence tools like Clay, Regie.ai, or Cognism might be a better fit.

Why respond.io wins as the best full-cycle omnichannel AI sales agent

The reality is that respond.io stands out because it covers the entire customer lifecycle. What you’d typically need multiple platforms or systems for, you can do with a single platform at respond.io.

From qualification to routing to follow-ups, respond.io handles your conversations wherever they happen. It’s the closest thing to a true all-in-one AI sales agent that works across all messaging channels.

If your sales team lives in WhatsApp, Instagram, Messenger, or SMS, the respond.io platform will give you the most lift with the least effort.

How businesses succeed with respond.io’s AI sales agents

In the end, customers succeed with respond.io and you can succeed as well.

GETUTOR

GETUTOR moved from Sleekflow to respond.io after the company struggled with slow setup and broken automations, not to mention high costs. They can now automate WhatsApp templates in a single day and deploy an AI agent for their qualifications and routing.

The results? 50% more leads on a daily basis, zero missed messages and a 24% increase in bookings. And that’s in just 2 months.

iMotorbike

iMotorbike used respond.io’s AI agents to manage their large volumes of mixed inquiries across their WhatsApp, IG, Messenger and TikTok channels. And the AI now handles 70 to 80% of their conversations. It also qualifies their buyers vs. sellers and routes their prospects instantly.

The results? 2x more leads than before, 67% faster responses and higher conversions.

Get started with respond.io’s omnichannel AI sales agents

The businesses that work with respond.io see faster lead response times and more consistent follow-ups. Just that shift alone can increase your conversions because your buyers get the answers they need right when they’re the most interested.

Your team will also save hours working with respond.io because the AI handles your repetitive tasks. Your reps will spend more time talking to real prospects while the AI manages your early qualifications and routing.

In general, companies with multiple channels benefit the most. Instead of switching between apps, your team will manage everything inside a single platform, where your conversions never slip through the cracks.

If you’re ready for an AI sales agent that can handle everything from first touch to final handoff, respond.io is here to help.

Sign up for your free trial today.

Turn customer conversations into business growth with respond.io. ✨

Manage calls, chats and emails in one place!

FAQs about AI sales agents

What is an AI sales agent and how does it work?

An AI sales agent is software that uses natural language processing to handle your sales conversations for you. It qualifies your leads and automates your follow-ups as well. It works by interpreting messages, understanding intent and responding in real time across channels like WhatsApp, Instagram and email.

Can AI sales agents replace human SDRs?

Nope. They can’t replace human empathy, close deals, or create in the same way humans can. But it can reduce the workload of your already overwhelmed SDRs, so they can focus on having those high-value conversations that lead to conversions.

What is the best AI sales agent for omnichannel communication?

Respond.io is one of the strongest omnichannel platforms. The AI sales agents unify WhatsApp, Instagram, Messenger, email, calls and SMS in a single inbox. The platform also handles qualification, routing, follow-ups and handoffs throughout your entire sales cycle.

How do I choose the right AI sales agent for my business?

You should always choose your AI sales agent based on your workflow. If you need multi-channel conversation management, pick an omnichannel platform like respond.io. If your main issue is outbound outreach or automating your SDR tasks, you can go with an AI SDR tool. And be sure to check integration and ease-of-use.

Further Reading

If you've found this article interesting, have a look at:

แชร์บทความนี้
Telegram
Facebook
Linkedin
Twitter
Gabriella
Gabriella
Gabriella is a Content Writer at respond.io, specializing as the team’s go-to authority for WhatsApp since 2022. Armed with a Bachelor's in Communication, Gabriella sharpened her skills as a marketing specialist at a web hosting company. Her profound knowledge of messaging apps, the SaaS industry and customer behavior makes her articles indispensable guides for tech-savvy businesses.
เพิ่มผลลัพธ์ทางธุรกิจของคุณ 3 เท่าด้วย Respond.io 🚀